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Graas Named to the 2023 CB Insights’ Retail Tech 100 List

Updated: Nov 21, 2023

Graas Named to the 2023 CB Insights’ Retail Tech 100 List

NEW YORK, March 14, 2023 -- CB Insights today named Graas to its third-annual Retail Tech 100, showcasing the 100 most promising private retail tech companies in the world.

"This year’s Retail Tech 100 was more competitive than ever. Winners include early and mid-stage companies who are modernizing across areas such as store tech, e-commerce, loyalty & rewards, supply chain & logistics, and digital engagement,” said Brian Lee, SVP of CB Insights’ Intelligence Unit. “Through their efforts, this innovative cohort is empowering retailers with the technology to create more connected and personalized experiences, drive efficiencies, and improve profitability.”

“We are delighted to be named to the CB Insights’ Retail Tech 100 list. eCommerce is a complex business, with many variables and dependencies. Today, a brand's biggest challenge lies in identifying the right levers to drive profitability. At Graas, our vision is to reduce this complexity, using AI to automate demand generation and optimize operations, delivering direct bottom line impact” said Prem Bhatia, Co-Founder & CEO of Graas.

Utilizing the CB Insights platform, the research team selected these 100 winners from a pool of over 7,000 private companies, including applicants and nominees. They were chosen based on factors including R&D activity, proprietary Mosaic scores, market potential, business relationships, investor profile, news sentiment analysis, competitive landscape, team strength, and tech novelty. The research team also reviewed hundreds of Analyst Briefings submitted by applicants.

Graas is a “Growth-as-a-Service” technology solution provider using predictive AI to turbo-charge growth for eCommerce businesses. Graas’ proprietary platform integrates previously siloed eCommerce data to vastly reduce operational complexity and enable real time decision making. The AI engine helps predict trends and deliver actionable recommendations that span online storefronts, ads and inventory. Graas already serves over 250 customers today and its AI predictive engine processes over 45 million data points every month across 4M+ stock keeping units (SKUs).

Quick facts on the 2023 Retail Tech:

  • Equity Funding and Deals: The Retail Tech 100 cohort has raised over $5B in equity funding across more than 500 deals since the start of 2019. In 2022 alone, winners raised over $3.1B across 106 deals.

  • Global Reach: This year’s winners come from 20 different countries. Fifty-six of the selected companies are headquartered in the US. The United Kingdom comes in second with 6 and China and Australia are tied for third with 5 companies each.

  • Top Investors: Insight Partners is the top investor in this year’s list. It has invested in 8 of this year's winners since 2019. Tiger Global is close behind with 7 companies, followed by Accel with 5.

About CB Insights

CB Insights builds software that enables the world's best companies to discover, understand, and make technology decisions with confidence. By marrying data, expert insights, and work management tools, clients manage their end-to-end technology decision-making process on CB Insights. To learn more, please visit


About Graas

Founded in 2022, Graas is a “Growth-as-a-Service” technology solution provider using predictive AI to turbo-charge growth for eCommerce businesses. Graas integrates traditional data silos and applies a machine-learning AI engine, acting as an in-house data scientist to predict trends and give real-time insights and actionable recommendations for brands.

The platform can also turn insights into action by seamlessly executing these recommendations across marketplace store fronts, brand.coms, social and conversational commerce, performance marketing, inventory management, warehousing and last mile logistics - all of which impacts a brand’s bottom line profitability.

For more information please visit:

Media contact
Sathya Ramaganapathy


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